Magazine codes and conventions.
Masthead - the masthead is the title block for the magazine, it needs to be eye-catching and distinctive.
Menu - the list on contents inside the paper.
Plugs - they're well placed, a pug (or starburst) is the top left hand and right hand corner of a magazine, Usually the price, logo or position are placed here.
Secondary lead - a sneak preview of an inside article or story. Usually displayed as a picture.
Splash - main story of the front page accompanied with the headline and a photograph.
Strapline - subheading (heading below the main heading).
Tag - categorizing the reader's interest in a story by using a word or phrase to engage them.
Box-out - a coloured box behind some text.
Caption - text underneath an image explaining it.
Feature - what the magazine is offering you.
Lure - Usually a word or phrase to make the reader read the inside article.
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